Willder
Objective
My passion for the outdoors led me to choose outdoor adventures as my senior thesis project topic. My aim for this thesis is to create a system that helps people easily locate new outdoor adventures while simultaneously encouraging and inspiring them to go outside, be active and explore.
Project Documentation
Process
This project began with research. Research of the problem space revealed the design problem: There is no central and reliable online source for finding various outdoor activities.
How can technology enhance outdoor experiences?
Surveys, interviews and secondary research led to defining a target user and their goals. With user-centered design methods the most essential solution components could be identified: a solution that is comprehensive, trustworthy, mobile and detailed.
Solution
Willder is a mobile application for finding new outdoor adventures. Willder personalizes searches based on interests and location to generate appropriate outdoor activity suggestions accompanied by detailed reviews from the community of users. Review your own experiences and share them with the Willder community while building a personal archive of your adventures.
Components
I am responsible for the entirety of this project, which includes: research, concept, brand identity, user experience design, mobile interface design, video production and motion graphics.
For a closer look at the content and making of Willder, click here.
